In this presentation Bart Burggraaf discusses how and why Citibank moved from a Sharepoint to a Drupal based solution for its Global Margin FX business. Surprising results of the move included better integration, conversion of visitors to leads, improved security and lower cost. Bart Burggraaf managed the global marketing for Citi’s FX business and now runs the Media Group London, a UK based full-service media agency focused on financial companies.